EVP Content Marketing
Gerda is a results-driven and creative marketing leader with significant expertise in developing strategies and programs to achieve revenue and organizational goals. Other skills include communication management, product marketing, research, and demand generation to help innovative technology companies grow in targeted customer segments.
Gerda has also amassed experience using data-driven insights to execute successful multi-channel marketing programs. She has strategic and hands-on expertise in content and digital marketing including extensive SEO/keyword research to drive inbound web traffic and engage repeat visitors.
Gerda witnessed how alcohol addiction can impact a family as she lived through her father's struggles with the disease. Through All Sober, Gerda is dedicating everything she has learned from big business and brings it to bare on the even bigger problem of addiction.
“Either write something worth reading or do something worth writing about.” — Benjamin Franklyn